Latin America Precision Agriculture Market: Rising Demand and Key Drivers Shaping the Industry

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The Latin America Precision Agriculture Market is projected to grow at a CAGR of around 12% during the forecast period, i.e., 2023-28. Latin America has been associated with producing and exporting diverse agricultural crops and products like coffee from Brazil and Colombia, beef from Arge

MarkNtel Advisors presents a comprehensive research report on the Latin America Precision Agriculture Market Size, Share, Analysis, Future expected to reach CAGR of 12% by 2028. Delving into a thorough analysis of the industry's changing dynamics, growth drivers, challenges, key trends, and lucrative opportunities. This study aims to provide stakeholders in the market with detailed insights, enabling them to make informed and strategic decisions that will yield higher revenues in the coming years. With a focus on delivering value, the report covers a wide range of aspects, ensuring a holistic understanding of the market landscape.

Unlocking Market Insights: Exploring Key Aspects in the Latin America Precision Agriculture Market Report (2023-2028)

  • It analyzes the fluctuations in revenue across different segments and geographical regions, considering the evolving trends and purchasing patterns of end-users.
  • The report highlights key developments, including the introduction of new services, expansion of product portfolios, revenue generation strategies of major players, stakeholder investments, and the role of governments.
  • Additionally, it offers an unbiased overview of market trends, innovations, technological advancements, and fluctuations, as observed by industry experts.
  • To ensure reliable data generation and analysis, the report utilizes tools such as SWOT (Strengths, Weaknesses, Opportunities, Threats) and PESTLE (Political, Economic, Social, Technological, Legal, and Environmental) analysis.
  • The competitive landscape section of the report showcases the dynamic strategies employed by leading players to enhance profit margins and expand their market presence across different regions.

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Market Dynamic

Key Driver: Rising Popularity of Technology in Farming and Decreasing Agricultural Land

The popularity of numerous benefits and upgrades in agricultural processes through technology has primarily driven the market. Additionally, with decreasing agricultural land with spreading infrastructural changes in Latin America, technology allowing a quality production of crops and food has been furthering the industrial value. Moreover, the rapid boost in population and ever-increasing food demands are extending the need and adoption of technologically upgraded farming habits. Several advantages, such as increased productivity and decreased labor costs, are fueling the market ascension.

Possible Restraint: High Cost and Added Expenses for Farmers

The high cost and other added expenses associated with precision farming could hamper the market. The technology and devices used in precision agriculture are highly advanced in technology and expensive in price, such as smart sensors, GPS, VRT, guidance tools, and receivers. Moreover, the requirement of experienced personnel to operate and understand the complicated system and calculations could further impede the market acceleration. The need for high investment restrains the adoption of precision farming in numerous developing countries, which follow traditional farming concepts instead.

Growth Opportunity: Integration of Artificial Intelligence (AI) in Precision Farming

The continuous integration of modern information and communication technologies (ICT) followed by Artificial Intelligence (AI) into numerous aspects of precision farming has opened new avenues for the farmers and tech-enabled service providers. For instance, AI is used in weather forecasting to assist farmers in deciding the most beneficial crop to cultivate while monitoring and evaluating the quality and nutrition level of the soil. In addition, AI can help provide information or guidance about using fertilizers, water management, crop rotation, pest control, optimum planting, and more.

Moreover, AI also helps in pest control by using satellite imagery and comparing it with historical data to check if the insect has landed on the crops and the type of the insect. High-quality monitoring and harvest through AI tools opens enumerative opportunities and add to the industrial expansion.

  • In September 2022, Trimble Inc. acquired Bilberry, a selective spraying technology system for the sustainable farming company based in France, allowing Trimble Inc. access to Bilberry’s artificial intelligence (AI) technology that identifies a wide variety of weed species in real time for a broad range of crop types.

Key Trend: Surging Demand for Smartphones for Monitoring and Other Applications

The rising adoption of smartphones among farmers to have easy access to their farm's data and information has been increasing the value of the market. Besides, companies are introducing new advanced applications compatible with smartphones to help farmers monitor the field from any location, and the option of cloud backup directly through smartphone integration is adding to the market ascension. Furthermore, as smartphones fulfill the different requirements of farmers by supporting connectivity using Bluetooth, USB, and Wi-Fi, they create further opportunities for the industry and surge in smartphone adoption. Thus, easy access to farm data and added features like monitoring and using the phone as a remote control for specific functions are further fueling the industrial expansion.

The competitive landscape of the Europe Probiotic Supplements Market depicts the dynamic scenario among industry players, highlighting their market positions, strategies, and initiatives. It encompasses an analysis of key competitors, their strengths, weaknesses, opportunities, and threats (SWOT analysis). The report also sheds light on the market share, product offerings, business expansion, collaborations, mergers and acquisitions, and other strategic activities undertaken by these players to gain a competitive edge. Additionally, it examines the competitive intensity, market barriers, and potential entry of new players, providing a comprehensive understanding of the market's competitive landscape.

-Ag Smarts Inc.

-AGCO Corporation

-BASF SE

-Bayer

-Cropmetrics LLC

-Deere Company

-Leica Geosystem

-Monsanto Company

-Raven Industries, Inc.

-Topcon Corporation

-Trimble Inc.

-Others

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Segmentation Unveiled: Analyzing Latin America Precision Agriculture Market's Expansion and Mapping Demand, and Distribution across Geographies

By Offering

-Hardware

--Automation and Control System

---GPS/GNSS System

---Guidance and Steering System

---Flow and Application Rate Control Solutions

---Handheld Computers/ Mobile devices

---Agriculture Cameras

---Others

--Sensing and Monitoring

---Yield Monitors

---Sensing Systems

---Other Hardware

-Software

-Services

--Integration and Deployment

--Maintenance and Repair

--Other Services

By Application

-Precision Irrigation

-Yield Monitoring

-Precision Spraying

-Precision Fertilization

-Precision Planting

-Data Management

By Crop Type

-Cereals Grains

-Oil seeds Pulses

-Fruits Vegetables

-Others (Herbs, etc.)

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On the geographical front, the Latin America Precision Agriculture Market expands across:

By Country

-Brazil

-Mexico

-Argentina

-Colombia

-Chile

-Peru

-Rest of Latin America

MarkNtel Advisors is a leading research, consulting, data analytics firm that provides an extensive range of strategic reports on diverse industry verticals. We deliver data to a substantial varied client base, including multinational corporations, financial institutions, governments, individuals, among others.

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